At Kaldi Gourmet Coffee Roasters, we are proud to sell Rainforest Alliance certified wholesale coffee beans. Through that certification, we are able to see the impact we’re having not only on the coffee industry, but the larger network of agriculture production.
You might be wondering what it means to be Rainforest Alliance certified. In this post, we will go through what the Rainforest Alliance is and what that means for us as a business and you as a business owner.
When it’s time to order wholesale coffee beans for your business, make sure you choose Kaldi. From our Rainforest Alliance certification to our USDA Organic and Fair Trade seals, you can trust that you’re getting coffee that tastes delicious and comes from environmentally-conscious farmers and businesses.
What Is The Rainforest Alliance?
The Rainforest Alliance is a non-profit organization that strives to make responsible businesses, targeting the space where business, agriculture, and forests intersect. This alliance is composed of a strong network of people committed to preserving nature and creating eco-friendly products. As Rainforest Alliance explains, they are “building a powerful alliance to create a better future for people and nature.”
Any business can be certified through the Rainforest Alliance. But for a business to get that Rainforest Alliance Seal, the farm where that product is grown must comply with the criteria of the Rainforest Alliance Sustainable Agriculture Standard for sustainable farming. This includes:
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Conservation of natural resources
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Conservation of biodiversity
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Improvement of human well-being and livelihoods
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Planning and farm management systems that are effective
The Rainforest Alliance goes into depth on what is meant by these different agriculture standards on their website. But once those standards are met, that business receives its sustainable agriculture certification from Rainforest Alliance.
What Do Frogs Have To Do With The Rainforest Alliance?
You can pick out a Rainforest Alliance Certified seal by the green frog on their logo. But why frogs and what do they represent?
Frogs are called an “indicator species.” This means that they can help point to environmental health. When a problem happens with the ecosystem, indicator species are the first affected, so we can monitor for changes in those species. Rainforest Alliance’s logo, symbolized by the frog, signifies when a product meets the standards to create environmental, social, and economic stability, signifying the best environmental health.
What Rainforest Alliance Certification Means For Your Business
So now you know what it means to be Rainforest Alliance certified and that our RFA coffees meet those standards, what does that mean for you as a business owner?
As a business that sells Rainforest Alliance certified coffees, we are part of the intersection between business and the natural world. When coffee shop business owners buy our wholesale coffee beans, they are also becoming part of that network. We consider our work towards a sustainable and eco-friendly world a success when other businesses enter into that network and perpetuate those positive values.
Trust Wholesale Coffee Beans From Kaldi
When it comes to wholesale coffee beans, you can trust Kaldi Gourmet Coffee Roasters! Order Rainforest Alliance certified coffee today and become part of environmental, social, and economic network dedicated to preserving the environment while creating products that are organic and delicious.
